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"Is there anyone in this town you don't know???.... you are amazing!"
— Cal Hackeman, Partner and National Technology Industry Practice, Director, Grant Thornton

Board of Advisors

Amy Africa, EightByEight

Richard Mackey, CapITals Reps

David Powell, Federal Business Council

Evan W. Weisel, Principal and Co-Founder

Mark Zelinger, President and Founder


Biographies

Amy Africa
EightByEight
http://www.eightbyeight.com/

Amy Africa has been in the forefront of web usability studies, web design improvement, and successful e-commerce for over 10 years. The author of the forthcoming books What Makes People Click: How to Drive Your Website Traffic and E-Sales Now and How To Teach Old Dogs New Click: Marketing to the 55+ Consumer. Amy has been widely published in industry magazines and e-zines. An engaging, entertaining speaker, she has been featured at web conferences around the globe. Her depth of knowledge, backed by intensive field testing and web user studies, has earned her the reputation of a voice to be heard on internet topics ranging from site improvement, traffic building and SEO to analytics and email marketing.

Amy has pioneered many successful web marketing initiatives in navigation, email marketing, shopping carts and abandoned carts that are making her clients much more profitable. She is one of the best web marketers today because she combines incredible direct marketing skills with proven web techniques. Her clients include: American Express, Dell, Microsoft, Better Homes & Gardens, Coca Cola, and many more.

Richard Mackey, Founder and President
CapITal Reps
http://www.capitalreps.com/
Richard is founder and president of CapITal Reps, a Gsa Schedule advisory firm. Richard has negotiated over 300 Schedules on behalf of a variety of companies.

David Powell, VP and COO
Federal Business Council
http://www.fbcinc.com
David is VP and COO of the Federal Business Council, the leading provider of in-agency expositions. FBC produces a wide variety of events for the Federal community.

Evan W. Weisel, Principal and Co-Founder
Welz & Weisel Communications
www.w2comm.com
With 12 years of high-technology public relations and marketing communications experience, Evan Weisel is a seasoned marcomm professional within the business-to-business and business-to-government high-technology markets. Evan's volume of experience spans strategic planning, media and industry analyst relations, awards and speaking programs, collateral and advertising program development, and event and conference planning. He has provided counsel to both start-up and Fortune 500 companies. Evan currently sits on the American Small Business Coalition (ASBC) and Government Marketing Forum (GMF) Board of Advisors.

Mark Zelinger, President and Founder
Zelinger Associates
www.zassociates.net

With nearly 25 years of sales and marketing experience in the federal IT arena, Mark Zelinger has earned the reputation as a leader in forging commercial IT and government market connections. His ability to match the appropriate vendor, integrator or reseller with federal government IT requirements creates lasting partnerships. He understands the management and methodology of both the public and private sectors, earning him respect in both the IT industry and federal government. Mark's unique understanding of the sales process contributes to his attainment of outstanding sales-quota goals for the companies he represents.

Mark Zelinger served in several executive and managerial positions for leading IT technology firms. Prior to founding Zelinger Associates, he was Vice President of Partner Relations and Product Marketing for GTSI Corp. Before GTSI, he served as Vice President of Sales for Atlantic Duncans International, a leading IT professional services firm. His managerial experience includes sales and marketing positions with BTG, Sears Federal Systems, FCP Technologies, Businessland, and Exxon Office Systems. Results-oriented, his broad sales experience gives him the ability to see relationship potential not only from the ground level, but also from the "the executive suite" in both the IT industry and the federal government.

Mark is active in industry organizations, serving on the Board of Directors of the DC Chapter of the Armed Forces Communications and Electronics Association (AFCEA). He is an active member of the Industry Advisory Council (IAC).

Mark holds a Master's Degree from the George Washington University in Washington, D. C. and a Bachelor's degree from the State University of New York in Albany, NY.


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