Learning Tree International
"Learning Tree International has been working with Mark Amtower since 1995. During that time, we have seen a dramatic increase in our Federal marketshare. Mark speaks his mind freely, regardless of the audience or consequence, and most of the time it's worth hearing. In matters regarding marketing to the government, he is an outstanding resource for ideas to acheive revenue growth and improved profitability."
Dr. David Collins, Chairman & CEO, Learning Tree International
When I started working with Learning Tree International in the mid-1990s, there was no GSA Schedule for they type of training Learning Tree offered. We used a talented consultant who had worked with GSA for years and convinced GSA that such a Schedule was necessary.
Employing targeted advertising and direct mail, two years after the Schedule award, Learning Tree was doing eight-figure business through the contract.
National Business Furniture
National Business Furniture worked with Mark Amtower for four years. We regard him as 'the' authority in B2G direct and he proved to be a valuable partner in growing our Government business.
George Mosher, President, National Business Furniture
I met some people from National Business Furniture when I spoke at the Direct Marketing to Business conference in he spring of 1994. We hooked up for an initial meeting later that year, and I started consulting with them shortly after that. During my first visit, George Mosher (owner/president) took me aside and said,” Don’t take offense, but we only use consultants for one year. My theory is all consultants have three good ideas, and after a year, we should have them.”
I am still consulting with National Business Furniture 12 years later, and government reresets a significant portion of their business.
"We worked with Mark Amtower for over six years. At the time he came aboard, Uncle Sam accounted for less than $100K per year of our business. With Amtower's assistance, it is now several million and over one-third of our business."
Scott Heller, President, National Audio-Visual
National A-V was my first long-term consulting engagement. I met Scott and his father, Joe (now deceased), in 1991. After assessing the business, I put together a very targeted database of government training professionals which we used for he catalog mailings.
Within the first 2 years, Mational A-V topped $2 million in open market government sales.